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Role of Citizen-capital in Economic Development

Citizens Capital Money Lending Limited

Citizens Capital Money Lending Limited

Approximately 65% of Ghana’s population is either unbanked or under banked estimated that only 2.2 million people have bank accounts.
At Citizens Capital, we understand that financing can be critical to the success of your business so as an establishment we have designed and structured what we called, Citizens Helping Citizens to effectively manage their businesses and money or funds at a reasonable borrowed interest rates. In March this year, Citizens Capital in partnership with Indiana University-Kelley School of Business MBA Students from United States of America brought Financial Literacy education into our communities. This is a yearly planned program dedicated to giving our fellow citizens the confidence and tools they need to budget, save, and invest to be overall fiscally healthy.
Despite the growing number of micro-lending institutions in Ghana (est. 200+), the market remains underserved due to a lack of funding, poor business models, and a shortage of skilled employees. Citizens Capital plans to tap the best, based on years of potential and experience in the sector. The Market Segments of Citizens Capital are mainly the Very Poor, Poor, Middle Poor and the Middle Class –However, microfinance institutions serve an ever-increasing number of poor clients, but the demand for such financial services still far outstrips their capacity and that is why Citizens Capital Money Lending Limited was birthed.
To meet this demand, most microfinance institutions plan to increase their outreach. But rapid growth strains on institution’s systems and changes its financial dynamics without effective planning and projection tools, microfinance institutions can and often do undermine themselves but Citizens Capital has implemented strategies and designed the following products and services to be offered to the community we serve and the general public to help the populace face the unforeseen challenges.

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What We Do

We provide credit finance with speed, convenience and accessibility to benefit SMEs with a focus on women business owners.